BCBGMaxAzria & BCBGeneration FW 2018 Influencer Campaign

dFm partnered with Tier 1 and Tier 2 influencers from September to December 2018 to create interesting and eye-catching original content for BCBG’s BCBGMaxAzria, BCBGeneration and BCBGirls lines. By tapping in to, and building upon, our existing network of bloggers, content creators, models and industry influencers, we were able to secure 95 participants across all 3 brands, coming in right at budget.