Armani Beauty Lip Maestro Launch Event

dFm concepted and produced a VIP event for Armani Beauty to draw attention to their new Lip Maestro Matte Nature Collection. Our challenge was to create a launch party that brought to life the diverse collection of earth inspired nudes. We transformed 1 Hotel Central Park into an enchanting oasis featuring customized foliage, color painted trees, whimsical draping and personalized photo experiences, all which embodied the spirit of the collection’s earth tones.